Doug Shafner, a lifelong one-upper, now 74, was willing to take the risk when he walked into The New York Times building in 1982 with the intention of buying a small front-page ad

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Full gathered midi skirt for volume and movement
Finished with adjustable button straps, so you can dial in the fit just how you like it
Made to order in white, ivory, pink, blush, or champagne
I wasnt sure if they meant when the dress was created, or when It was worn, but either way, I felt a huge time crunch I wasnt prepared to deal with right in the middle of the holidays