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Overfished Ocean Strategy by Nadya Zhexembayeva Hardcover Necklaces Play in print wearing ourWe all know the proverb about teaching someone to fish, but if there are no fish left, knowing how to catch them wont do you any good. And thats the position businesses are in today. Resources are being depleted at an alarming rate and the cost of raw materials is rising dramatically. As a result, scholar and entrepreneur Nadya Zhexembayeva says, businesses need to make resource scarcitythe overfished oceantheir primary strategic consideration, not