people who just want to put their card in a deck, they don't care so much as long as its sleeve-playable, as long as it's not destroyed or ugly. In some cases, its not even just actual Magic: The Gathering cards that are exciting fans
With access to a bunch of cheap spells like Swords to PlowsharesSwords to Plowshares, Mystical TutorMystical Tutor, or Birds of ParadiseBirds of Paradise (which you want to be playing anyway!), you can net multiple buffed and evasive creatures and card advantage to boot
One thing that isn't entirely clear until players get their hands on Lorcana is how scarce cards can be
Collector Boosters Find goodies, Rares and/or Mythics, Traditional Foils, Full-Art lands, and card art from some visionary minds behind the series
Lilah's an excellent choice in tempo decks or spellslinger builds that thrive on chaining multicolored value
You can also use this while the paint is wet to pull the paint further along the line, which saves you from the bumps-and-ridges problem before it happens