Your win con is probably using cards like Tezzeret, Master of the Bridge and such to lean into the life loss aspect, but you could do any number of wincons really
That's a fine benefit by itself, but things get a lot more interesting if your deck is built around artifacts, tokens, and/or sacrificing permanents
Well start with the newest treasure hoser, Bloodroot ApothecaryBloodroot Apothecary
Tutors like Demonic Tutor and Vampiric Tutor are essential for assembling your combo pieces in older formats like Legacy and Vintage, as well as cEDH
And, of course, there's another kind of treatment that offers an art experience you must see to believe: borderless scene cards
Chocobos, landfall, equipment all work toward a great experience, and the biggest trait going against this introduction of Universes Beyond to Standard is the high cost and demand for the cards