Multicleave is an optional additional cost
I am in a place where I can wait to do it, until they are willing to give me the full set or something like that. You can listen to Sandersons answer in the video below, starting at the 50:40 mark and running until 53:25 (question 25)
It's also good in places like game winning with creature heavy brews like Hate Bears, Blink, and Midrange that have loads of bodies
Nobody wants to attack into this stupid artifact creature or spend a removal spell on something that drew you a card, so players will ignore you entirely
At Proxydudes we dont do fakes
Its more aimed at a Constructed power level, but the split between removal, recursion, and a potent pump spell gives this instant some charming coverage